---
title: "Editorial rules for market data"
slug: "market-data-and-deal-flow/editorial-rules-for-market-data"
section: "Market data and deal flow"
description: "Date every figure and report whether the metric is US versus global , fundraising versus financing , job salary versus service fee , modelled versus observ"
internal_only: false
---

# Editorial rules for market data

Date every figure and report whether the metric is **US versus global**, **fundraising versus financing**, **job salary versus service fee**, **modelled versus observed**, and **aggregate market versus target buyer cohort**. Preserve source methodology and limits. The newsroom should refuse unsupported multiples, fabricated deals and guaranteed-return language.